EXPLOSIVE GROWTH IN JUST 30 MINUTES PER DAY!

CLIENTS ARE NOT LOYAL. 

The positive factor in that statement is that you have the opportunity to take work from another laboratory. Without wasting words, you will find the following statements true and focused to the point.

1. The number one way to get an account and keep an account as loyal as possible is to have a great reputation.

  2.  A referral base of peers who are constantly giving testimonials that are printed and published.

3. Trust

4. Education

5. Consistent promotion. This does not have to be expensive. It needs to be consistent. 

6. Offering a new product or service that is rare and can really only be found with your lab or a couple of labs.

7.  Being widely recognized as a specialist of some awesome product or service. You would accomplish this by presenting to study clubs, writing articles, & speaking at seminars or large meetings.

8. Trade shows and magazine ads are very expensive and must be very focused and have all of your other promotional advertising in tune with them so that every dollar spent is utilized. They must be part of a very organized plan, followed no matter what.

9. With a very small marketing budget, it is within reach to build a very strong business. A challenging and fun way to tackle this undertaking is using the explosive growth card deck. It features most of the ways to contact a dentist and a dental office directly. It shows what to contact them with. It gives you the opportunity to set them in a certain order by date or to shuffle and use randomly as certain strategies appear. 

10. Tested and proven, the card deck makes a game of marketing. There is a great workbook that goes along with the card deck and the Zoom Course. In truth, the card deck is far more popular. 

11. Thirty minutes a day is sufficient to create the momentum it takes for explosive small business growth.

12. You must create trust along with a personal relationship to protect your accounts from other laboratories. Find similar interests with this account. You may never go golfing with him but, when you know that golfing is a favorite hobby, then his gifts should include things to do with golf. Make sure you celebrate his birthday. Certain holidays and other hobbies should also be included. Bond with him and his staff in every way you can think of. 

13.  Clients are not loyal but the things talked about here will create as loyal of a client as possible. You will build a bond with him and his staff. Don't mess it up.

EXAMPLE OF EFFECTIVE STEP BY STEP IDEAS TO MIMICK TRUST, REPUTATION, AND WHAT ACTIONS TO TAKE.

1.  GO GET 2 TESTIMONIALS. THE BEST THING IS A VIDEO WITH THE CLIENT SAYING, YOU ARE THE BEST LAB HE HAS EVER USED. NEXT BEST IS A PICTURE WITH THE CAPTION UNDERNEATH. NEXT IS HIS NAME AND LOCATION WITH THE SAME CAPTION.

2.  IN ALL OF YOUR DEALINGS AND SPEAKING WITH DENTAL OFFICES, STAY COMPLETELY TRUTHFUL.

3.  FOR EDUCATION, LOOK INTO STARTING A STUDY CLUB OR AT LEAST JOINING ONE OR TWO STUDY CLUBS. IN ADDITION, WE WILL BE SETTING UP AND EXECUTING AN AMAZING BIG EVENT EVERY FOUR MONTHS.

4.  STAY CONSISTENT WITH YOUR PROMOTION. EVERY MONDAY DO THE SAME THING, AND DO THE SAME THING.EVERY TUESDAY...

5.  FIND SOMETHING THAT YOU ARE AMAZING AT PRODUCING. FOR EXAMPLE;  4 HOUR ZIRCONIA CROWNS.

6.  RESEARCH AND STUDY A PRODUCT SUCH AS SCREW RETAINED, IMPLANT CROWNS OR COSMETICS. WRITE ARTICLES AND TEACH ON THESE SUBJECTS.

7.  INTENTIONALLY BUILD A PERSONAL RELATIONSHIP WITH EACH CLIENT.

CONTACT ME IF YOU WOULD LIKE HELP WITH ANY OF THESE THINGS.